The Naptime Hustle Podcast

Why Selling Digital Products on Etsy is a Whole New Ball Game

Why Selling Digital Products on Etsy is a Whole New Ball Game

Do you feel like it’s way harder than it should be? I understand where you are! I was there before! When I first started out I thought surely there was something wrong with me. Nothing I tried fit me or my life. I thought I would never succeed. The secret was that I had to find my special thing. I’m so excited to talk about this because you might find your special thing today. In this episode, I’m talking about my list of pros and cons of selling digital designs on Etsy vs. selling physical products. If you’re intrigued with this whole digital design thing then put in your earbuds and click play to listen as I go over why selling digital designs has me so passionate and wanting to teach other people. Oh, And there’s a special announcement you don’t want to miss.
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The Secret Sauce Solution to Automated Etsy Sales While on Vacation

The Secret Sauce Solution to Automated Etsy Sales While on Vacation

 The holidays are on their way. Do you want to take time away from your shop to be with your loved ones? If you do, then hear me out! In my experience putting my shop into vacation mode, or paused, always led to a slump in my sales while I was away. In the beginning, I was too afraid to take time away, and then when I did, I thought I had to settle for a drop in sales, but over time I’ve learned little hacks to automate my shop beyond the already automated business that selling digital files on Etsy is. If you want to spend your vacations from your shop stress-free, knowing that everything is taken care of then listen to this episode, where I am sharing my list of secret sauce solutions to automated Etsy sales while you’re on vacation.
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Top Strategies to Creating a High Converting Funnel with Michelle Fernandez

Top Strategies to Creating a High Converting Funnel with Michelle Fernandez

This time last month, we were talking about creating your first marketing funnel. Episode 111 Creating Your First Funnel - The Necessary Steps to Automated Marketing. I hope you listened to that episode but if not, you might want to start there. In this episode, I’m sitting down with growth strategist Michelle Fernandez and we’re talking about the nitty-gritty of funnels. There is so much value in this episode I can barely fit it all into these show notes.  We covered What funnels do, why you should be using one, the types of funnels you might use, how to get the most out of them, the most important parts of the funnel, and the mistakes that newbie funnel builders make.  I know that just like me you want your business to be a success.  We work so hard and sometimes I think we might be working too hard. So, If you want to learn how to use funnels to help you increase your conversion rate then grab your notebook, put in your earbuds, and get ready as Michelle dives deep into the “where”, “what”, and “how” of using a marketing funnel.        
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Removing the Overwhelm from Planning Our Marketing for 2022

Removing the Overwhelm from Planning Our Marketing for 2022

I’ve noticed that marketing has one of two effects on new business owners. Either they try all the marketing strategies out at the same time hoping something will stick or they pretend that marketing isn’t something that they need to do and avoid it altogether. Whether you’re brand spanking new or you’ve been at it for a while we all struggle with confidence when it comes to marketing. In this episode of The Naptime Hustle, I’m sitting down with Chelly Ontis from We Can Make That. Chelly is sharing her 3 steps to avoiding overwhelm when marketing your creative business. If you want to find out how easy becoming a pro at marketing can be then grab your pen, paper, and earbuds, settle in and take notes because you’re leaving this episode with a marketing action plan.  
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Avoiding ‘Squirrel’ Marketing Moments: Part 2

Avoiding ‘Squirrel’ Marketing Moments: Part 2

Do you know what’s scarier than Halloween? 👻 For me, it’s seeing a new business owner on multiple platforms! Sadly the percentage of their focus on each platform is probably not significant enough to help them be successful. They are always juggling platforms and never going all-in.  Are you that entrepreneur?  Imagine for just a moment that you chose one platform and you were dedicated to making it the most rewarding part of your marketing strategy. What do you think the outcome would be? If you said, “Ah-Mazing Growth” then you’re right on the money💲 Pardon the pun! In this episode, I’m sharing how to find the right platform for your business, get the most out of year one, and stay focused along the way. Plus I have an assignment for you that you’re going to want to begin working on right away. Tune in to get the 5 steps to going all-in and witnessing real growth.
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Avoiding 'Squirrel' Marketing Moments: Part 1

Avoiding 'Squirrel' Marketing Moments: Part 1

How many platforms are you on? Many online entrepreneurs feel pressure to be everywhere at all times, but that is the opposite of what you should be doing.  So, how many social media platforms should you be on? What about when a new platform launches? Should you jump on the bandwagon? In this episode, I’m sharing my own experiences and what has worked for me. Plus a secret about what I did in social media when I first started as an SVG designer. Tune in to get the formula for using social media to help you grow your business.
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Is the SVG Market Too Saturated??

Is the SVG Market Too Saturated??

Every time I hear it, I just cringe!  In my eleven years of online marketing, there hasn’t been a single area where I didn’t hear someone claim that the market was oversaturated and it would be hard to be successful. Recently I’ve heard the same things about the SVG space. In this episode, I’m answering those burning questions. Plus we’ll look at the numbers, and sprinkle some mind shift strategies in there for good measure. If you’re in the SVG design area let me show you how wrong those naysayers are. Grab your earbuds and click play. 

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Creating Your First Funnel - The Necessary Step to Automated Marketing

Creating Your First Funnel - The Necessary Step to Automated Marketing

Do you want to see the floodgates open as your business grows?  Of course, you do! Okay so here’s the thing, generating revenue is a multi-step process in which you have to progressively nurture people before they are ready to make a purchase. That initial nurturing can be done through an automated marketing funnel. The sequence the customer goes through can transform one-time customers into lasting customers. If you’re interested in building up your business and going the extra mile for your customers, listen in today as I go over the basics of creating your first automated funnel.
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