Online platforms differ in style and features, but they all have one thing in common. Have you ever heard of SEO? It’s all good girl, many haven't! It stands for “Search Engine Optimization”. This is the act of placing keywords in your listing, blog post, video post, etc. that allows people to find that item. In the long run, it helps them find what they are searching for online!
So what’s the big deal?
SEO ties directly into the algorithms used on each platform. Translation: automated coding helps determine if your content or listing will be shown to potential buyers when they make a search. So without the right keywords and descriptions, you’re out of luck.
Without the right SEO your content could be so buried that no one will ever find it. And that won’t get you anywhere and will probably cause a deep dark depression that I would really hate to see happen.
The more you know about SEO, the more your business will grow and sales will increase. So grab a notepad and jot down these tips so you can make your own plan of attack to create relevant SEO to your content....or better yet just download the free "10 Tips to Launching a Successful Etsy Shop Guide" download that is linked below for some helpful things, including SEO, that will help with your launch.
What You’ll Learn in This Episode:
- What SEO is, why it’s important and how it works
- My background with SEO and what I’ve learned over the years
- The benefits or consequences of SEO/lack thereof
- The steps of performing SEO for your business