The Naptime Hustle Podcast

Did you hear the news from Cricut recently? This made my heart skip a beat for a second until I learned more about it but it got me thinking, "What if?" What if the unexpected happens and this part of my design business was no more? Many went through this in 2020 and we learned that pivoting for some was vital to staying afloat! Today we dive into the best ways to pivot your business when the unexpected happens. Also hear my take on Cricut's change!

In this week's episode, we are hitting rewind on a few great episodes and listener favorites we've had here on the Naptime Hustle Podcast. I asked my private Facebook group which ones were their favorites, and they chose some pretty good ones! Listen in as we discuss shiny object syndrome, surviving super busy seasons in our lives, and what to do if your work is stolen. Let's dive right in!

I was asked the other day in our private Digital Crafting Insiders group how lead magnets work so I thought this would be a good topic to discuss today. A good lead magnet can lead to massive email list growth which can, in turn, lead to massive sales. In this episode, I am going to share with you some key takeaways on creating and using lead magnets to grow an email list that I've learned through the years.

After her baby’s birth, Lindsay struggled with depression and weight gain. She had a hard time adjusting to her new role as a stay-at-home Mom. (FYI: Her precious daughter’s name is Lucy.) Lindsay is my right hand at Pen and Posh. She keeps everything running smoothly. I got to witness her motivational journey firsthand. So what did Lindsay do to find herself again? Listen in to hear her how she overcame defeating thoughts to lose a whopping 90 lbs in 14 months! 

Ever wish you could get a behind-the-scenes look inside your buyer’s mind? Well, if you’re an SVG designer, don’t miss this episode with Heidi Harrison. Heidi is a cutting industry pro who cuts vinyl decals and creates t-shirts for her customers. But this week, she’s sharing what she looks for when buying SVG cut files. Heidi’s unique position as seller and buyer means you get actionable insider advice. Tune in and discover how to give your design customers what they need and make even more sales.

My interview today is with Bethany Archer, owner of Board and Batten Design Co. Bethany is an SVG designer who creates vintage-style artwork. Her story isn’t the entrepreneurial journey we usually hear. Bethany rose above major challenges to replace her income and provide for her family. Now she works less than she ever has and lives a life of freedom on her remote homestead in Washington State. (All through six-figure passive income from SVG sales!) Tune in to hear how true grit can lead to big rewards.

My guest today is Tess MacKay. She recently swapped her 9 to 5 for a business she can do from home (on her terms). Tess only works when she wants to work. She shares her experience learning how to design SVG’s in my Designer’s Course to SVG Files. And you’ll discover how she made 1000 sales on Etsy in FOUR  months with only 35 products. Listen in to hear all the juicy insider tips that led to her mind-blowing success story.

I love to geek out about SVG’s. I’m sure you’ve picked up on that unless you’re new here. In that case, welcome! Seriously, SVG’s helped me build a wildly successful Etsy shop. The added benefit of SVG’s for me is the design process. (It’s so satisfying.) Designing is a great passive income source for crafters. Listen in to hear about the explosive growth in the cutting industry and what it means for designers. Plus, I share part of my journey to six-figure passive income success.